55% of participants chose the taste of Pepsi Zero
Maximum taste – zero sugar? That’s Pepsi Zero. In a national blind tasting, Pepsi Zero convinced the majority of participants.
In 14 Swiss cities, 9,739 people took part in the Pepsi Taste Challenge. In a direct comparison with the best-selling sugar-free cola*, the central question was: «Which cola do you personally prefer the taste of?»
The result speaks for itself: 55% of participants chose the taste of Pepsi Zero.
Your taste counts
Haven’t tried Pepsi Zero yet? Then it’s high time. Zero sugar, full taste – convince yourself and follow your taste.
Discover now: the Pepsi products in the online shop – for full enjoyment, anytime.
Blind tasting Pepsi Zero & Coca-Cola Zero Sugar, weeks 18 to 28, 14 cities, 9,739 participants